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\f0\fs24 \cf2 \cb3 \shad\shadx0\shady-20\shadr0\shado0 \shadc0 In our formal model we made the assumption that 40% of all flower stores are partners with Floral direct. Furthermore we assumed that we have 40% marketschare of all flower online orders. These assumptions gave us enough figures to create a model that represented the errors occurring in the order process of Floral Direct. Due to this rough calculations we were able to reproduce and correct the internal error of the order process of  Flower Direct. By focussing on the Dutch market we narrowed the product to a more concrete region. The model is a smaller scale than the order system of FlowerDIrect but it gave us nonetheless a good understanding of the problems.\
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